Design — Branding — Integrated Branding Program
The Glass Rabbit is a rooftop bar concept in Blacksburg, Virginia. Inspired by the Prohibition-era aesthetics and glass enclosed space, the logo system features a whimsical yet wise rabbit that likes to live it up in this elevated lounge experience. A series of clever messages and secondary marks throughout various brand touchpoints take this food and beverage experience to a new level.
Benchmark Resorts & Hotels
Banowetz + Company, Inc.
- Executive Creative Director — Leon Banowetz
- Creative Director — Ryan Bailey
- Designer — Nicholas Begley