1895 by Lavazza Identity
Design — Branding — Integrated Branding Program
Description
1895 by Lavazza is a premium small batch coffee line representing the pinnacle of Italian artisan coffee. The brand celebrates Lavazza’s heritage while paying homage to the flavors and geographic regions of the specialty beans. A sophisticated visual toolkit comes to life in packaging, a factory experience, and merchandise.
Client
1895 by Lavazza
Agency/Studio
RBMM / The Richards Group
Credits
- Creative Director — Philip Smith
- Designer — Philip Smith, Geena Sisomphou, Dana Nixon, Yvette Sierra
- Senior Production Artist — Eric Flandorfer
- Brand Manager — Anna Mertz
- Copywriter — Andria Kushan
- Copywriter — David Canright